The Challenge
The Passenger Vehicle Business Unit (PVBU) of a leading auto company embarked on a transformative journey in 2018 through their Organization Effectiveness (OE) initiative.
The goal was to enhance organizational endurance, robustness, and sustainability. Achieving this required redefining roles, optimizing resources, and driving cultural change, but the process faced significant challenges, including: Unclear communication, low employee morale, and resistance to change.
Our Approach
Think Talent partnered with the organization to address these challenges using a structured change management approach. Key steps included:
01
Understanding the Context
- Conducted in-depth interviews with senior leaders and focus group discussions (FGDs) in Mumbai and Pune.
- Identified key employee concerns and clarified areas of ambiguity in the change process.
02
Employee Engagement
Designed an online ‘Employee Pulse Survey’ to gather feedback on the OE initiative.
Achieved a 56% participation rate within PVBU, collecting both quantitative data (using a 5-point Likert scale) and qualitative insights through open-ended responses.
03
Focused Insights and Action Plans
- Only 45% of employees felt the purpose of the OE exercise was clear.
- Communication from managers and leadership showed low favorability, with many employees feeling uninformed.
- 68% of respondents rated the implementation of changes as inefficient.
04
Customized Interventions
Developed strategies to improve communication, emphasizing transparency and regular updates from senior leadership.
Proposed training programs to equip managers with the skills needed to guide their teams effectively through the transformation.
Redefined career growth opportunities to align with both employee aspirations and organizational objectives.
The Impact
Think Talent’s interventions resulted in measurable improvements in organizational clarity and performance:
Increased Role Clarity
51% of employees reported a better understanding of their responsibilities
post-intervention.
Enhanced Collaboration
Cross-functional collaboration and accountability improved significantly.
Goal Alignment
Employee goals became more closely aligned with the organization’s strategic objectives.
Despite the challenges, the OE initiative laid a solid foundation for long-term organizational growth, emphasizing employee engagement,
accountability, and a renewed focus on individual and team performance.
Conclusion
Through its partnership with Think Talent, PVBU successfully navigated a complex transformation process. Think Talent’s expertise in change management ensured that the OE initiative not only addressed immediate challenges but also positioned the client for sustainable success in the competitive automotive market.
for sustainable success in the competitive automotive market.
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